Dubai Real Estate Construction Sector Showing Positive Signs

Published: 10th October 2011
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So as to avoid paying a local partner, various entrepreneurs begin their companies in one of the many free zones in Dubai such as the Jebel Ali free zone. These free zones were instituted by the Dubai Government in order to encourage business formation and foreign investment. These zones are treated as stand-alone entities and they could be your "silent partner" in business.

If you want to get an idea on the amount of money required to start a company in Dubai, check out the DED website Dubaided.gov.ae and choose the "English" option on the upper left hand side of your monitor. This is only if the website reads in Arabic. Once you're in the English mode, navigate to the eservices menu where you could do the cost simulation.

As much as I'm an entrepreneur at heart who loves to take charge and execute things first hand, setting up a business in Dubai is something that I DO NOT RECOMMEND you do alone. There are several cracks to slip through and they can prove really costly for you both in the short short term and long term perspective.


You need to understand the legal structure and the general rules and regulations regarding finance and commerce in Dubai. Starting your company in Dubai all by yourself can also end up costing you way more than what it should.

If you're serious about doing business in Dubai, I strongly suggest you consider the team at Global Office FZ led by Christine Orth. As of 2009 Christine has over 6 years with her team and is my single trusted point of contact with everything that has to do with doing business in Dubai. You can read more about their credibility and qualifications here.

This is a very serious move and you'd like to ensure you go about it the right way. Having the right business adviser in order to guide you will make all the difference while you get started and continue to require assistance along the way. Advertising is one of the areas that require a huge investment in Dubai. The primary aim of any outdoor advertisement campaign is to make the as much impact as possible on potential consumers.


In order to deliver a significant value to the consumers, you need to do a thorough research of your products. What are you selling and to whom? What is your target market? Depending on your target market, you are required to choose the type of outdoor advertising. The primary idea behind outdoor advertising is to focus a produce or a service to a group of people living in a particular region. Whenever a hoarding or a billboard is placed, the importance of the location can't be missed out. For instance, you cannot install the hoarding of a LCD television in a slum area. It will not serve the purpose. As we know there are 4 P's of marketing - Produce, Price, Place and Promotion.

Outdoor advertising comes into the promotion section. The main aim of promotion is to make the produce aware into the mind of the potential consumers. This only can be done by choosing the right media to reach the mass people. Dubai is a type of place where outdoor advertising makes huge impact on a large number of people.


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